- Vikko Taruc
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- Stop Making This Niche Mistake
Stop Making This Niche Mistake
It was 4:27 PM.
I was sitting in a cramped coffee shop, laptop open, the hum of quiet conversations blending with the clatter of cups behind the counter.
My Threads post was staring back at me.
Another one that barely got any traction.
I had been posting every day for months. Nearly 1,000+ posts in two years.
Yet, growth was slow.
Not because I wasn’t trying. But because I wasn’t focused.
I scrolled through my feed and saw the big names: Dan Koe, Justin Welsh, Alex Hormozi.
They made it look effortless. Deep, philosophical posts. Huge engagement.
So I did the same.
Except… nobody cared.
The Hard Truth About Growth
Most beginners make this mistake:
They copy advanced creators.
You see thought leaders posting broad ideas about success, mindset, and business, so you do the same. But here’s the problem:
They already have authority. You don’t (yet).
People don’t follow just because you sound smart.
They follow because they see clear value in what you do.
If your growth is slow, ask yourself:
✅ Am I trying to sound wise instead of being useful?
✅ Am I solving real problems or just posting random thoughts?
✅ Am I niching down, or am I just throwing out content and hoping it sticks?
Because the creators you admire? They built their audience before they became thought leaders.
Your job isn’t to be “insightful” right now.
Your job is to be useful.
How to Fix It Today
You don’t need to “find your niche” forever. But you do need to choose something to focus on.
Here’s how:
1. Pick One Problem to Solve
What’s something you can help people with right now?
If you had to give one piece of advice to a beginner, what would it be?
This is your starting point.
2. Answer Questions, Not Just Post Ideas
Check the comments on big creators’ posts.
What problems do people ask about the most?
Write content that answers real questions.
3. Give Small Wins First, Wisdom Later
Advanced creators can post broad insights because they’ve earned trust.
You need to prove your value first.
Start with tactical, useful, problem-solving content.
Once you get attention? Then you can expand.
If You’re Still Stuck on Your Niche, I Built This for You
You don’t need to box yourself into one topic.
You don’t need to chase trends or mimic what’s working for someone else.
What you do need is a system that makes niching down feel natural.
Without forcing yourself into something that doesn’t fit.
That’s exactly why I created How to Pick a Niche That Feels Authentic—a step-by-step guide to help you:
✅ Find a niche that fits YOU—so you never feel stuck or restricted.
✅ Get clear on what to post—so your content feels aligned (not forced).
✅ Attract an audience that actually cares—instead of shouting into the void.
This isn’t about picking a random niche and hoping for the best.
It’s about clarity.
It’s about momentum.
It’s about finding a niche that actually works for you.
You’ve spent enough time second-guessing.
Let’s get this right—so you can grow faster and create with confidence.
In Conclusion:
Niching down doesn’t mean staying stuck forever.
It just means giving yourself a starting point—so people know why they should follow you.
The creators who grow don’t wait until they “figure it out.”
They start focused, build an audience, and expand later.
You can do the same.
Don’t waste months doing what doesn’t work. Find your focus today.